Marketing Specialist - Retail and Key Partnerships

Date: 17 Mar 2026

Location: Auckland, NZ, 1010 Wellington, NZ, 6011

Company: New Zealand Rugby Union Incorporated

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New Zealand Rugby has an exciting opportunity available! We are looking for a Marketing Specialist – Retail & Key Partnerships (fixed term role) to join our growing Digital Marketing function which is tasked with leveraging our digital channels to entertain, engage and convert fans from all over the world.

 

 

 - Fixed-term until December 2026

 - Wellington or Auckland

 

 

About the role:


Reporting to the Global Marketing Manager, you will work with key partners to brief, create, manage, approve and implement marketing activity across our owned communications channels and ensures that content across all web and mobile platforms is up to date, managed, aligned and consistent.

 

 

 

The Marketing Specialist – Retail & Key Partnerships will:


•    Create and implement marketing activation plans for product launches and key sale moments.
•    Act as the lead within the marketing team on priority partners marketing activity, working closely with the Partnerships Managers and the Global Marketing Managers to support the execution of priority parters owned marketing campaigns.
•    Regularly review performance and create reporting, with learnings & actionable recommendations for activity and campaigns.
•    Create internal reports for the wider NZR business as requested, including for key partners and the performance of their activity on our channels.
•    Build strong and trusted relationships with key stakeholders, and maintain a strong understanding of rules and regulations applicable to the role. 

 

 

 

About you:


You’re an experienced Marketing Specialist (4+ years) with proven experience in digital retail growing sales & revenue performance proven through tracking and monitoring performance. You’ll be confident in the ability to use Meta Business Manager, Hootsuite, Google analytics and other reporting tools along with the ability to build relationships quickly and create trust with a range of stakeholders.

 

 

Come and join a high performing and fun team! 

 

 

About Us 


At NZR we love what we do, we work hard and have fun! You’ll be joining a team of awesome people who are passionate about the game and each other, and you’ll be backed with support to thrive in your role. We know that life isn’t all about work, so we are open to flexible working options.

 

 
We value diversity and inclusion and are committed to improving our cultural responsiveness. We embrace and respect each other’s values and we are so proud to be Rainbow Tick certified. We welcome applications from people of all backgrounds and walks of life. 

 

 

 

What We Offer (benefits)

• Learn & Grow Your Career | Hybrid Work Options 

• Receive Rugby Tickets | Sports Apparel | Discounts

• Wellbeing | 5 weeks Annual Leave | Social Club

 

 

 

Apply Now 


If you are looking to join a fantastic group of people and think you have what it takes, then don’t delay, submit your CV and cover letter now! Don’t wait until the closing date to apply as we will be reviewing applications as we go.

 

>> Applications close at 5:00pm Wednesday 1 April 2026. For a copy of the position description, click here

>> To be considered for this position you must be legally entitled to work in Aotearoa New Zealand and obtain a clear MOJ check. 

>> We welcome applicants from both Auckland and Wellington

 

 

Studies have shown that people from under-represented backgrounds, including women, are less likely to apply for roles where they don't match the job description criteria exactly. If you're excited about this role and think you have what it takes, but your experience doesn't align 100%, we still want to hear from you and would encourage you to apply.

 

Our recruitment process is fair and inclusive and we encourage our applicants to let us know if we can make it more user-friendly for them.  We value diverse perspectives and the contribution every one of our people makes to our culture.  Put simply - you can be yourself here.